Wednesday, November 19, 2014

The new 2016 Ford Explorer will go on sale in North America next year | Prescott Brothers Ford Rochelle IL


The 2016 Explorer will go on sale in North America next year with a new look and some of Ford's latest technology.

The current Explorer debuted in the 2011 model year and made the dramatic change from being a body-on-frame truck to a car-based crossover.

The Explorer helped define the SUV segment and sales in the U.S. peaked at 445,000 in 2000. Nearly 7 million have been sold since the SUV debuted in 1990. But gas prices forced Ford to rethink the family vehicle to make if more fuel efficient and nimble to drive. Crossovers of all sizes have surged in popularity because they fill that bill.

Global demand for SUVs is up 88% since 2008, making utility vehicles the fastest-growing segment around the world, according to IHS Automotive. Utilities now comprise 19% of the global vehicle market.

For the Ford brand, utility vehicles accounted for 23% of global sales in 2013, up from 17% a year earlier; and sales are forecast to grow to 29% by 2020.

"As utility vehicle demand rises around the world, our global lineup of vehicles, like EcoSport, Escape/Kuga and Edge, is helping us grow our share," said Jim Farley, head of global marketing, sales and service. "The global desire for new utility vehicles is driving expansion in developing markets like China and helping the Ford brand reach more customers."

Ford is trying to distinguish itself in China by offering four different crossovers for sale — the only region where Ford offers so many utility choices.

The expanded portfolio in Europe now includes the new and tiny EcoSport and the Edge will be added in late 2015. They augment the Kuga (known as Escape here). The utility market in Europe has grown from 9% market share in 2008 to 19% last year.

In the United States, small crossovers are now the largest segment. Ford reported record Escape sales last year.

Wednesday, November 12, 2014

Winterizing Your Vehicle | Prescott Brother Ford Rochelle IL



Are you ready for the upcoming winter and what it will be offering? Before you rush to the store for the last gallon of milk and loaf of bread, you’ll want to be sure your car is ready to battle the elements. Follow these tips before venturing out into the winter wonderland.
  • Get a Tune-Up. Have your mechanic check your hoses, belts 
    and anti-freeze. A weakened hose or belt can break and leave you stranded, or a 
    weak solution of anti-freeze can ice up and damage your cooling system. 
  • Check Your Battery. Make sure your car’s battery connection 
    is clean, tight and corrosion-free. The battery should be securely mounted. If 
    the battery is three years old or more, have it tested and replace it if 
    necessary.  
  • Check Your Heater and Defroster. If your heater isn’t 
    working, you’ll probably know. But what about front and rear defrosters? Before 
    you’re faced with a frosty windshield, turn your front and rear defrosters on 
    and off to make sure they’re working. 
  • Give Yourself a Brake. If you have the slightest concern 
    that something’s amiss with your brakes, get them inspected immediately. If you 
    have anti-lock brakes, you should avoid pumping the brakes if you begin to 
    slide.  
  • Have Your Exhaust System Checked. Ask your mechanic to 
    double check the exhaust system for leaks, which can emit dangerous carbon 
    monoxide into your car. If you become stuck in the snow and want to run the 
    engine and heater, make sure your tail pipe is clear of the snow and crack open 
    a window to avoid carbon monoxide poisoning, which can be fatal. 
  • Fill up with Washer Fluid. Slush and mud splashed on a 
    windshield can spell danger for a winter driver. Make sure your washer fluid 
    reservoir is sufficiently full, and keep a spare jug in the trunk. 
  • Consider New Wiper Blades. Even if your windshield wiper blades 
    are in good condition, you might want to upgrade to a rubber coated snow blade 
    that can handle the extra weight of wet snow. They’re not expensive, and could 
    make your winter driving a lot safer in the long run. 
  • Take a Look at Your Tires. Your tires need to have adequate 
    tread with “grip” to propel you through the snow. 
  • Fill Her Up! One of the best driving tips for winter is to 
    keep your tank more than half full at all times. It will help you avoid 
    freezing in your fuel lines, and will keep you safer in winter weather 
    situations.
If for any reason you are in need of assistance with any one of these safety precautions please give us a call and we will be happy to help you in any way we can. Please visit Prescott Brothers Ford or schedule an appointment today!

Friday, October 17, 2014

King of the Hill | Lifetime Ford Loyalist | Prescott Brothers Ford Rochelle IL

A LIFETIME FORD LOYALIST PUTS THE NEW 2015 SUPER DUTY TO THE ULTIMATE TEST: A DAY OF WORK ON HIS 1,500-ACRE FARM OUTSIDE OF CUNNINGHAM, KANSAS.

 By Sam Martin

Photography by Bridget Barrett

Farm work waits for no one. So when My Ford rolls up at a homestead in central Kansas with a 2015 King Ranch F-350, our test driver is hardly sitting around waiting for us. Bob Renner, 54, is prepping the hay baler on the back of his 2000 F-350, getting ready to feed 100 head of cattle and almost 90 baby calves.
Renner is a quintessential midwestern farmer. His manners are old school, his smile is broad—his stories are told with a sparkle in his eye. Like most people who have worked the land their whole life, he has seen his fair share of trials and tribulations. In 1984, while driving to a dance in his hometown of Cunningham, Renner was involved in a serious car accident. After being airlifted to a hospital in Wichita, he awoke from a coma seven days later without his left arm.
“The doctor told my father there were two ways people reacted to an injury like mine,” Renner says. “They either complain the rest of their life, or they yell at you to leave them alone. Well, we were leaving the hospital, and my dad opened the car door for me. I yelled at him, ‘Dad, I only lost one arm. I can do this myself!’ I was tough to be around for a few years there, but I was lucky enough to have a lot of people who loved me.”
Spend a day with Renner at his 1,500-acre farm and its neighboring townships of Cunningham, St. Leo and Zenda, and you’ll quickly see there are still plenty of people who love this man. You’ll also see that the loss of a limb has done nothing to slow this father of three. Renner, along with his wife, Donna, raises cattle and grows wheat and alfalfa on his land, a part of America that has been in his family for three generations.
His method of farm management relies on squeezing every last drop of production out of his fleet of five Ford pickup trucks. Listening to the genealogy of Renner’s trucks is like listening to his family history. “My dad always ran Ford trucks,” he explains. “So I always, always, drove Ford. I’ve sold some, I’ve wrecked a few, but they’re awfully tough pickups.”
“My red pickup [the 2000 F-350], that’s my overall work truck that I feed cattle and haul hay with all the time. I just about live in it. It has about 300,000 miles on it and is still going strong.”
The tough miles that Renner puts on his trucks make this the perfect setting for today’s test: putting one of the very first 2015 King Ranch F-350 trucks through its paces on a working farm. “When I woke up this morning, I was excited,” Renner says. “I’d never thought I’d have people from Detroit come to my place to let me drive a brand-new F-350. So I’m ready to put it to the test.”
WHAT A FARM NEEDS

A typical day for Renner begins with a trip to inspect and feed his herd of cattle and, at this time of year, baby calves. “I don’t brand my cattle, but on any given morning I may have to tag calves, check to see if anything’s wrong with them, and give them a feed.”
He keeps his bales of alfalfa on the second story of a tall white barn with red trim, built by his grandfather in 1919. Renner opens a small hatch 20 feet in the air and throws four green bales down into the tray of the waiting F-350. As he steers the truck down toward the nearby paddock filled with the waiting herd, he reflects on what he considers when purchasing a vehicle for his farm.
“When I buy a truck, I’m mainly thinking about weight. I do a lot of hauling: I haul a very heavy swather, cattle, a lot of hay—sometimes upwards of 16,000 pounds. You need good towing capability to do that.”
Luckily for Renner, the 2015 Super Duty has been designed to work. The second generation 6.7-liter Power Stroke® Turbo Diesel offers best-in-class power. This is a truck built to tow, to increase productivity for its owner, and to do so as efficiently as any truck on the market.

Friday, October 10, 2014

Ford Marks 20 Years of Fighting Breast Cancer with Warriors in Pink | Prescott Brothers Ford Rochelle IL

This year marks 20 years of Ford Motor Company fighting against breast cancer. The company’s journey began when it became one of the first corporate sponsors of the Susan G. Komen Race for the Cure. Ford branded its initiative Warriors in Pink® and developed a full line of clothing and gear that donates 100 percent of the net proceeds to four breast cancer charities. Thus far, Ford has dedicated more than $125 million to the cause.
Involvement for Ford extends far beyond just financial support for research. Warriors in Pink encourages women to have continuing and honest conversations that keep them proactive about breast health and early detection.
“Through Warriors in Pink, Ford continues to be a unifying force in driving awareness for breast cancer. This year is especially meaningful to us as we mark our 20th anniversary and honor the strength and courage of all the survivors who have shared their stories with us throughout their journey,” said Joe Hinrichs, President of The Americas, Ford Motor Company.
Other ways Ford has been able to shine a spotlight on survivors is through its Models of Courage program, which highlights individuals who openly share their experiences with breast cancer.
Since 2006, Warriors in Pink has offered a line of apparel and accessories, and 100 percent of the net proceeds from the sale of these items benefit Warriors in Pink’s four charities partners: The Pink Fund, Susan G. Komen, Dr. Susan Love Research Foundation and Young Survival Coalition. Join the fight and support a breast cancer charity of your choice at check out when you shop fordcares.com.

Wednesday, September 17, 2014

Canyon Lands

My Ford tests the off-road limits of the 2014 Explorer with a journey to southwest Utah’s legendary national parks.

By Seth Putnam
Photography by Jonathan Kane
You can feel the gallop through the steering wheel of the 2014 Ford Explorer Sport as we surge through steep mountain ranges, effortlessly passing other road warriors on the way from Salt Lake City to Moab, Utah.
On the surface, the Explorer is a sleek and stylish vehicle, roomy enough to comfortably accommodate seven people and a cargo area full of gear. But looks can be deceiving, and beneath the hood of this black beauty is a beast of a machine: a 3.5-liter twin-turbo EcoBoost® engine that boasts plenty of hauling and climbing ability, all with impressive EPA-estimated fuel economy ratings.*

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Utah has an idiosyncratic climate that threatens to shift every few minutes. During a three-and-a-half-hour afternoon drive, fog turns to rain to snow to rain and back to fog. Whipping the windshield, the otherworldly snowflakes seem—deceptively—as if they’re as big as the palm of my hand. Despite the wild weather, the Explorer is doing great on the highway. But how will it perform when the pavement ends?

The Descent

When we arrive in Moab, we head straight to Canyonlands National Park to find out. We enter the preserve at dawn, just as the sun begins glinting off the red rock canyon walls. Pulling off the road, we get out of the car and walk gingerly toward the canyon’s edge. The earth seems to disappear, with hundreds of feet of sheer cliff dropping away from our toes. The centuries peel away, and I begin to think how difficult it must have been for Native Americans and settlers alike to move across this unforgiving landscape, much less make a home here. We’ve arrived in a vehicle packed with technology, from the available SYNC® with MyFord Touch® voice-activated technology**—which allows me to use voice commands to get directions, make phone calls, and even skim through the available SiriusXM® Radio stations—to the available heated leather-trimmed seats that take the bite out of the desert’s freezing dawn.
When you stand face-to-face with nothing but thin air, your hands start to tremble. Your knees shake, and it feels like your stomach has taken up residence in your mouth. One wrong move could end in a free fall. It’s a sobering reminder that for all of humanity’s efforts to tame it, the ferocious wilderness still lurks. The Explorer had taken us to the brink, and it was time to push the envelope.
In the distance, what looks like a game trail snakes its way down to the canyon floor. We decide to explore the trailhead, and we discover that it’s actually the Shafer Trail, a road into the backcountry. On second thought, “road” might be a charitable description; it’s little more than a one-lane path carved into the side of the canyon. On the right, a sheer red rock wall towers into the sky. On the left, nothing but thin air. How can we say no?
The Explorer’s available Terrain Management SystemTM is designed to intelligently deliver the vehicle’s resources in the way that best fits the landscape. The Sand setting keeps the transmission in its lowest gears and allocates the vehicle’s 350 foot-pounds of torque to the wheels to aggressively pilot through desert conditions. With Hill Descent ControlTM enabled, we set our desired speed and begin our off-road descent, handling the plummeting switchbacks with ease.
The walls of Lathrop Canyon shoot up around us as we plunge into the abyss we had been standing above only moments ago. Looking along the contours of the gorge, the snowcapped La Sal Mountains form a stark contrast to the searing desert clime surrounding the SUV. Just when we think we’ve reached the floor, huge fissures open up in front of us: canyons within the canyon. The Explorer scrambles over the rough rocks with all the grace and poise of a mountain lion. After several miles of winding, rugged road along the Colorado River, we emerge from the canyon onto pavement, victorious over a trail that—despite its beauty—was fraught with danger.

The Climb

In awe of the earth’s oddities, we head to Arches National Park to ascend into an entirely different landscape. There, we discover spires of sandstone that tower over us like castle ruins. Below our feet lies an ancient salt bed that’s thousands of feet thick in places. The bed was created 300 million years ago, when the sea flowed into the Paradox Basin. The basin evaporated over time, forming the bed, which continued to rise and sink as the environment changed. A plethora of rock layers formed, and as erosion and acid rain began to take effect, weaker bottom layers fell away from stronger top layers, creating the striking arches that more than a million visitors flock to see each year.
The current rangers of the park are also concerned with fostering natural ecosystems. They do this by eliminating exotic plants while encouraging native ones to grow. Some plants in the park are over 100 years old and are examples of the resilience needed to survive in the desert.
Despite this hardiness, conserving the delicate desert ecosystem is an important task, the scope and scale of which is not to be underestimated. The rangers are following in the footsteps of forward-thinkers like Teddy Roosevelt (revered as one of the fathers of the national parks system) and Edward Abbey, an extreme naturalist and author who served as an Arches park ranger in the 1960s.
It’s essential work that allows us to revel in the wonders of the natural world. But it’s also a reminder that adventures in the wilderness can be tough, especially in a place like the rugged desert of Moab. Luckily, the Explorer is just as rugged and has shown that it’s up for the challenge.
FAST FACTS

2014 EXPLORER

>SOLID FOOTING The 4WD system allows the Explorer to deliver confidence and traction in all conditions.
>SAFE ON SLOPES Hill Descent ControlTM lets you set and maintain a constant speed while traveling downhill.
>ADAPTABLE TO ALL TERRAIN The Terrain Management SystemTM lets you easily shift on the fly into one of four settings to match the terrain: Normal, Mud/Ruts, Sand and Snow, Gravel, Grass.
*EPA-estimated rating of 16 city/22 hwy/18 combined mpg, 3.5-liter EcoBoost® 4WD. Actual mileage will vary. **Driving while distracted can result in loss of vehicle control. Only use mobile phones and other devices, even with voice commands, when it is safe to do so. Not all features are compatible with all phones.
Subscriptions to all SiriusXM services are sold by SiriusXM after trial expires. Subscriptions are governed by SiriusXM Customer Agreement; see www.siriusxm.com. Sirius U.S. Satellite Service available in the 48 contiguous United States and D.C. Sirius, XM and all related marks and logos are trademarks of Sirius XM Radio Inc.

Wednesday, September 3, 2014

STANDOUT SAFETY

Looking for a safe and efficient pre-owned car?

The 2011 Ford Fiesta earned a coveted safety award.

Proving that small can be mighty, the 2011 Ford Fiesta earned a coveted Top Safety Pick from the Insurance Institute for Highway Safety (IIHS), the first compact car to do so since tougher rollover-protection testing was introduced in 2010. More than 55% of the Fiesta’s body structure uses high-strength or ultra-high-strength steel to add rigidity and save weight, so it can maximize safety while delivering up to 40 hwy mpg.* Plus the Fiesta has the most standard airbags in the segment, including an exclusive driver’s knee airbag.

Wednesday, August 27, 2014

THE NEXT WAVE

Along with the shiny world of famous faces and golden beaches, the City of Angels is forging a reputation as one of the most innovative technology hubs in the nation.

 

By Bill Van Parys
Photography by Craig Cameron Olsen

A funny thing happens as our Ford Fusion Hybrid glides inland from Venice Beach. Carny Cali-funk gives way to architectural flourish, sea air mixes with the scent of innovation, the fitness energy of Muscle Beach is channeled into an entrepreneurial craze. This is the inspiration behind Silicon Beach, the tech wave now coursing through the reaches of Greater L.A.
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Behind those walls, start-ups with recycled-chic decor, airy rooms full of hipsters on laptops, and the requisite office dog could be anywhere. But on closer look, distinguishing factors emerge: Many start-ups expand upon L.A.’s key media and entertainment industries in revolutionary ways; the technical talent is largely home-grown, spawned by top-notch universities like Caltech, USC and UCLA. And then there’s that laid-back Cali lifestyle to tie it together, creating what one advocate calls “the perfect storm” for an innovation phenomenon. So what better car to tour the scene than the Ford Fusion Hybrid, a testament to innovation itself.
Here's what a day cruising Silicon Beach and meeting its innovators looks like.


8:45am: Omaze

Founders: Matt Pohlson (left) and Ryan Cummins
FRESH THINKING: Raffling affordable, once-in-a-lifetime celebrity-driven experiences to benefit causes.
THE INSPIRATION: A charity auction where one chance to play basketball with a legend cost $15,000: “So we just thought if this was available for $10 online and everyone had the chance to win, you could raise so much more money and awareness,” Pohlson says.
THE NUMBERS: Crushing items in a tank with Arnold Schwarzenegger raised $1.1 million, while watching the finale of Breaking Bad with its stars raised $1.7 million. “We raised over $3 million in 2013 , and we’ve already outpaced that in 2014,” Cummins says.
FAVORITE INNOVATIONS OF THE LAST 5 YEARS: Personal space travel and the advent of Big Data.
WHAT MAKES SILICON BEACH UNIQUE? “That big ocean, plus the creative abilities from Hollywood,” Pohlson says.
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11:00am: Silicon Beach@USC

Founder: Jay Tucker
FRESH THINKING: A USC venture competition and conference highlighting innovation in digital media and tech.
THE INSPIRATION: Melding the technical genius of USC engineers with the creative genius of Hollywood artists.
THE NUMBERS: Home to top universities, including USC, UCLA and Caltech, L.A. County graduates more engineers than the surrounding regions, including the Bay Area.
FAVORITE INNOVATION OF THE LAST 5 YEARS: USC’s Shoah Foundation is creating 3D projections of Holocaust survivors with the ability to “virtually sit in a classroom, tell their story to a class, and then be able to answer questions—forever.”
WHAT MAKES SILICON BEACH UNIQUE? Tech wizards and Hollywood types, coupled with a vibrant, multicultural community of people. “Innovation benefits from a diverse number of perspectives.”



1:30pm: CreatorUp

Founder: Mike Tringe
FRESH THINKING: Make quality filmmaking, video and storytelling tools accessible to everybody.
THE INSPIRATION: “Cost and connections are limitations to filmmaking, as well as a lack of community. Getting feedback on how to make your story a reality is key. So if you are trying to learn and have no time or money, we’re a convenient solution.”
THE RESULT: Online courses co-developed with working professionals costing $20–$50 and lasting 30–120 minutes. “People say they never imagined they could learn these kinds of things.”
WHAT MAKES SILICON BEACH UNIQUE? “People have always thought creatively here. Now we’re thinking about technology and entertainment working more closely in a new way.”
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3:15pm

Smart tech for a smart town: Silicon Beach start-ups sprawl from Playa Vista to Pasadena. So exploring them means experiencing that famed L.A. traffic and parking game. Fortunately, available features on the Ford Fusion Hybrid include BLIS® (Blind Spot Information System) with cross traffic alert, where indicator lights in the side-view mirror signal vehicles in blind spots. Active park assist can also help you find a spot and aid in parallel parking. It’s almost like having automated valet parking. And most Angelenos just love their valet parking.



4:45pm: Gigmor

Founder: David Baird
FRESH THINKING: Create a social network site that connects musicians based on compatibility.
THE INSPIRATION: “When I moved to L.A., I couldn’t find anyone to play music with. Craigslist was a lot of time and effort, and having a background in tech, I knew we could create a better solution.”
THE RESULT: Gigmor applies a proprietary matching algorithm to a musician’s key information such as genre, playing level, goals and location. “Music is a collaborative art form—people need to connect and get together. In that sense, we’re like a dating site.”
WHAT MAKES SILICON BEACH UNIQUE? “There’s a rebellious, unconventional streak to L.A. culture that lends itself to an entrepreneurial mind-set.”
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7:30pm: SiliconBeachLA.com

Founder: Rob Lambert (left)

Founders night out

Roni Eshel of goFlow (a wave-sharing app for surfers) and Ryan Magnusson of Grail (an app that aggregates trending content among friends) join Lambert in Venice. FRESH THINKING: Create a go-to networking resource for first-time start-ups.
THE INSPIRATION: “I had my first start-up in university and realized very quickly that you spend a ridiculous amount of time making mistakes you don’t need to. So, I created a resource for those who have an idea and aren’t sure what the next step is.”
THE RESULT: A company directory, jobs board, community calendar and Silicon Beach social network. “A one-stop shop for everything happening in the L.A. tech and start-up community.”
WHAT MAKES SILICON BEACH UNIQUE? “L.A. is one of the most entrepreneurial cities in the nation. A lot of creative people come here to realize their dreams,” Lambert says.

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FAST FACTS

FORD FUSION HYBRID

>EFFICIENT POWER Fusion Hybrid’s regenerative braking system captures up to 90% of the energy normally lost during braking and recycles it to recharge the state-of-the-art lithium-ion battery.
>DRIVER INTERACTION The Lane-Keeping System* prevents you from unintentionally drifting out of your driving lane by using a digital camera mounted behind the windshield.
>ADAPTIVE CRUISE CONTROL* When sensors detect slowing traffic ahead, your Fusion Hybrid will also slow down. When the traffic clears, it will resume the set speed.
>INNOVATIVE INTERFACE Available SYNC® with MyFord Touch®** lets you keep your hands on the wheel and eyes on the road through its voice-activated command function.
*Available feature. **Driving while distracted can result in loss of vehicle control. Only use SYNC®/MyFord Touch®/other devices, even with voice commands, when it is safe to do so. Some features may be locked out while the vehicle is in gear. Not all features are compatible with all phones.

A subject’s appearance in this article does not constitute or imply an endorsement of Ford or any Ford product or service by such individual or his/her affiliated entities.